EX-10.27 6 a2106077zex-10_27.htm EXHIBIT 10.27

Exhibit 10.27

 

EXECUTION                                                                                                                                  CONFIDENTIAL

OVERTURE SEARCH SERVICES AGREEMENT

 

      This Overture Search Services Agreement (the “Agreement”) is effective as of May 1, 2002 (“the “Effective Date”) and entered into by and between Overture Services, Inc. (“Overture”), a Delaware corporation with offices at 74 North Pasadena Avenue, 3d Floor, Pasadena, CA 91103, and Yahoo! Inc. (“Yahoo”), a Delaware corporation with offices at 701 First Avenue, Sunnyvale, CA 94089, and hereby supercedes in its entirety the Overture Search Services Agreement entered into as of November 13, 2001 by and between Overture and Yahoo, as amended by the letter agreement regarding the treatment of [*]-related search queries entered into as of December 14, 2001, the letter agreement regarding the treatment of search queries submitted by AU/NZ Users entered into as of April 2, 2002 and the letter agreement regarding the treatment of “Search in other Search Engines” links entered into as of April 2, 2002, and as clarified by the clarifying letter regarding the parties’ intent with respect to Impressions dated February 14, 2002 (collectively, the “Prior Agreement”).

 

RECITALS

 

      WHEREAS, Overture has developed certain technology and functionality for matching particular keyword requests with a set of search results, for providing the results of that match via the Internet and then enabling users to follow a link to a designated page for advertisers which comprise the results of such match; and

 

      WHEREAS, Yahoo is a global Internet media company that offers a branded network of media, communications and commerce services to more than 220 million users worldwide; and

 

      WHEREAS, Overture and Yahoo desire to enter into a strategic relationship whereby Overture will provide Yahoo with search results in response to search queries conducted through Yahoo’s principal directory to the World Wide Web, and the parties will share revenue generated from these search results, as further described in this Agreement.

 

      NOW, THEREFORE, in consideration of the mutual promises and conditions contained herein, and for good and valuable consideration, the parties agree as follows:

 

AGREEMENT

 

1.    Definitions. The following capitalized terms have the meanings set forth

       below.

 

      1.1   Actual Click means any click on an Overture Result by a U.S. User

             derived from an Impression, including but not limited to all

             Fraudulent Clicks, as measured by Overture.

 

      1.2   Above the Fold means placement within the visible portion of a page,

             when viewed via Microsoft’s principal “Internet Explorer” browser

             product (U.S. versions 4.0 and higher) under the default Internet

             Explorer browser settings in a maximized browser window on a

             computer screen at a resolution of 800 pixels wide by 600 pixels

             high, such that the user need not scroll down or to the right or to

             the left in order to see an item so placed.

 

      1.3   Advertiser means any third party or an agent thereof (e.g., an

             advertising agency), excluding [*] and any agents thereof, who has

             entered into a contractual relationship with Overture that obligates

             the third party to pay Overture (whether cost per click, cost per

             action, cost per impression, paid inclusion, pay-for-placement or

            other means of cash compensation) every time a user clicks on a link

             to that third party’s web site.

 

      1.4   Affiliate means any entity worldwide, including but not limited to

             corporations, partnerships, joint ventures and limited liability

             companies, in which another party directly or indirectly

 

* Certain information on this page has been omitted and filed separately with

   the Commission. Confidential treatment has been requested with respect to the

   omitted portions.

 

 



 

 

EXECUTION                                                           CONFIDENTIAL

 

            holds at least a majority ownership, equity, or financial interest.

 

      1.5   Bidded Click means an Actual Click other than a Fraudulent Click, as

            measured by Overture.

 

      1.6   Click-Through Rate or CTR means (i) when calculating Overture’s CTR,

            the percentage of all Impressions on which Overture Results are

            displayed that receive a Bidded Click and (ii) when calculating

            Yahoo’s CTR, the percentage of all impressions of Yahoo Search

            Results Pages on which Yahoo Results are displayed that receive a

            click, excluding all clicks that are determined by Yahoo to be Fraudulent

            (e.g., a user repeatedly clicking on a particular Yahoo Result

            within a finite period of time, or an activity by a bot, macro

            program, Internet agent or any other automatic means), which Yahoo

            shall calculate in a substantially consistent manner across the

            Yahoo Network.

 

      1.7   Confidential Information has the meaning set forth in Section 12.1

            below.

 

      1.8   Effective Date has the meaning set forth in the preamble above.

 

      1.9   Estimated Clicks means the following amounts during the Quarters

            shown below (Q1 means the Quarter beginning on May 1, 2002):

 

 

           —------------------------------------------------------------

           Q1                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q2                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q3                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q4                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q5                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q6                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q7                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q8                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q9                                         [*] Bidded Clicks

           —------------------------------------------------------------

           Q10                                       [*] Bidded Clicks

           —------------------------------------------------------------

           Q11                                       [*] Bidded Clicks

           —------------------------------------------------------------

           Q12                                       [*] Bidded Clicks

           —------------------------------------------------------------

           Each Quarter of any Extension

           Term                                     [*] Bidded Clicks

           —------------------------------------------------------------

 

 

      1.10  Estimated Yahoo Payments means the following amounts during the

            Quarters shown below (Q1 means the Quarter beginning on May 1,

            2002):

 

 

 

           —------------------------------------------------------------

           QUARTER                            ESTIMATED YAHOO PAYMENT

           —------------------------------------------------------------

 

           Q1                                 $[*]

           —------------------------------------------------------------

           Q2                                 $[*]

           —------------------------------------------------------------

           Q3                                 $[*]

           —------------------------------------------------------------

           Q4                                 $[*]

           —------------------------------------------------------------

           Q5                                 $[*]

           —------------------------------------------------------------

           Q6                                 $[*]

           —------------------------------------------------------------

           Q7                                 $[*]

           —------------------------------------------------------------

           Q8                                 $[*]

           —------------------------------------------------------------

           Q9                                 $[*]

           —------------------------------------------------------------

           Q10                               $[*]

           —------------------------------------------------------------

           Q11                               $[*]

           —------------------------------------------------------------

           Q12                               $[*]

           —------------------------------------------------------------

           Each Quarter of any Extension

           Term                             $[*]

           —------------------------------------------------------------

 

 

 

      1.11  Equivalent Search Product means a search listings product or

            service, including but not

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

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EXECUTION                                                           CONFIDENTIAL

 

            limited to any updates, upgrades and enhancements made by Yahoo or a

            Yahoo Affiliate thereto, that (a) [*] equivalent to a search

            listings product or service operated by Overture at any time during

            the Term to supply Overture Results or other Overture-supplied

            search results under this Agreement; (b) is developed [*] Yahoo or a

            Yahoo Affiliate by [*]; and (c) is operated and used by Yahoo or a

            Yahoo Affiliate.

 

      1.12  Excluded Terms means those terms set forth in Exhibit G, as updated

            from time to time [*] in writing pursuant to Section 4.5 below,

            for which Overture is precluded from delivering Overture Results to

            Yahoo.

 

      1.13  Extension Term means either of the two extension periods set forth

            in Section 10 below.

 

      1.14  Featured Sections means the rectangular graphical areas on the Yahoo

            Search Results Pages in which Overture Results are displayed (and,

            according to Section 4.4, in which the Yahoo Result might be

            displayed), which comprises the Featured Top Section and the

            Featured Bottom Section, as further described in Section 5.2 below.

 

      1.15  Fraudulent Clicks means any Actual Click that is determined by Overture’s

            “click protection system” to be Fraudulent (e.g., a user repeatedly

            clicking on a particular Overture Result within a finite period of

            time, or an activity by a bot, macro program, Internet agent or any

            other automatic means), which “click protection system” shall

            calculate Fraudulent Clicks in a substantially consistent manner across all

            implementations of Overture’s search results and, subject to

            reasonable modifications made by Overture, throughout the Term.

 

      1.16  Gross Revenue means amounts earned by Overture from Bidded Clicks,

            less (i) [*]% to account for bad debt and credit card processing

            fees; and (ii) any refunds Overture pays to its Advertisers derived

            from Fraudulent Clicks. For purposes of clarity, Overture does not

            recognize amounts for Fraudulent Clicks.

 

      1.17  Guaranteed Fixed Payment means those payments set forth in Section

            8.1 below.

 

      1.18  Guaranteed Impressions means the following amounts during the

            Quarters set forth below:

 

 

 

           —------------------------------------------------------

           Q1                                      [*] Impressions

           —------------------------------------------------------

           Q2                                      [*] Impressions

           —------------------------------------------------------

           Q3                                      [*] Impressions

           —------------------------------------------------------

           Q4                                      [*] Impressions

           —------------------------------------------------------

           Q5                                      [*] Impressions

           —------------------------------------------------------

           Q6                                      [*] Impressions

           —------------------------------------------------------

           Q7                                      [*] Impressions

           —------------------------------------------------------

           Q8                                      [*] Impressions

           —------------------------------------------------------

           Q9                                      [*] Impressions

           —------------------------------------------------------

           Q10                                    [*] Impressions

           —------------------------------------------------------

           Q11                                    [*] Impressions

           —------------------------------------------------------

           Q12                                    [*] Impressions

           —------------------------------------------------------

           Each Quarter of any Extension

           Term                                  [*] Impressions

           —------------------------------------------------------

 

 

      1.19  Impression means the display by Yahoo of each and every Yahoo Search

            Results Page in response to a Yahoo Search Query, as measured by

            Yahoo, except for those Yahoo Results Pages (a) for which Overture

            does not deliver Overture Results as a result of (i) a Yahoo

            Technical Lapse (as defined in the Service Level Agreement); (ii)

            noncompliance by Yahoo with the Service Level Agreement attached as

            Exhibit A (e.g., where Yahoo delivers too many Yahoo Search Queries

            per second); or (iii) the suppression or removal of Overture

 

 

*  Certain information on this page has been omitted and filed separately with

   the Commission. Confidential treatment has been requested with respect

   to the omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

            Results according to Sections 4.2 or 4.5 below; (b) displayed in

            response to Yahoo Search Queries submitted from “next” pages in

            excess of [*]% of the total Yahoo Search Queries for the applicable

            Quarter; (c) displayed in response to test queries submitted by

            Yahoo in accordance with the Service Level Agreement (e.g., Yahoo

            pinging Overture servers to ascertain performance), which queries

            Yahoo will identify as such in accordance with Section 8.4(f) below;

            or (d) failure by Overture to deliver Overture Results due to a

            force majeure event as described in Section 16.7 below. For clarity,

            the exclusions set forth in subsections (a)-(d) above set forth the

            [*] which the display by Yahoo of a Yahoo Search Results Page in

            response to a Yahoo Search Query will not constitute an Impression

            under this Agreement (e.g., all Search Results Pages on which Yahoo

            displays no Overture Results in accordance with a “no results

            delivered” response from Overture will constitute Impressions under

            this Agreement).

 

      1.20  Initial Term means the period commencing on the Effective Date and

            continuing until April 30, 2005.

 

      1.21  [*]

 

      1.22  Licensed Materials means the Overture API, the Overture Results and,

            if any, the Overture Marks provided by Overture to Yahoo in

            accordance with this Agreement.

 

      1.23  Main Body Search Results means all search results displayed in the

            Non-Featured Sections of the Yahoo Search Results Pages.

 

      1.24  Measurement Period means the period from the first day of the first

            Quarter in which the [*] is less than the [*] until the last day of

            the first Quarter in which the [*] is less than the [*].

 

      1.25  Modeled Metrics means the following amounts during the Quarters

            shown below (Q1 means the Quarter beginning on May 1, 2002):

 

 

           —----------------------------------------

           QUARTER                   [*]

           —----------------------------------------

 

           Q1                                 [*]

           —----------------------------------------

           Q2                                 [*]

           —----------------------------------------

           Q3                                 [*]

           —----------------------------------------

           Q4                                 [*]

           —----------------------------------------

           Q5                                 [*]

           —----------------------------------------

           Q6                                 [*]

           —----------------------------------------

           Q7                                 [*]

           —----------------------------------------

           Q8                                 [*]

           —----------------------------------------

           Q9                                 [*]

           —----------------------------------------

           Q10                               [*]

           —----------------------------------------

           Q11                               [*]

           —----------------------------------------

           Q12                               [*]

           —----------------------------------------

           Each Quarter of any Extension

           Term                             [*]

           —----------------------------------------

 

 

      1.26  Non-Featured Section means the entire portion of each Yahoo Search

            Results Page, excluding the Featured Sections.

 

      1.27  Overture Affiliate means any entity worldwide, including but not

            limited to corporations,

 

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

            partnerships, joint ventures and limited liability companies, in

            which Overture directly or indirectly holds at least a majority

            ownership, equity, or financial interest.

 

      1.28  Overture Affiliate IP means any patents that are owned or controlled

            by an Overture Affiliate at any time during the applicable term of

            any of the licenses granted in Section 2.5 below. Overture Affiliate

            IP shall not mean patent claims found not to be valid in a final

            determination by a court of competent jurisdiction.

 

      1.29  Overture API means any proprietary XML application programming

            interfaces of Overture, and any successors thereto or replacements

            thereof, that enable the exchange of Yahoo Search Queries and

            Overture Results between the parties in accordance with this

            Agreement.

 

      1.30  Overture Disqualified Entity means those entities listed in Exhibit

            J, which list will [*] and may be updated by Overture according to

            Section 2.5(d) below, with which Overture [*].

 

      1.31  Overture Licensed IP means any patents that are owned or controlled

            by Overture at any time during the applicable term of any of the

            licenses granted in Section 2.5 below. Overture Licensed IP shall

            not mean patent claims found not to be valid in a final

            determination by a court of competent jurisdiction.

 

      1.32  Overture Marks means any or all of the following, as provided by

            Overture and in which Overture has prior rights: (a) the mark

            “Overture” in typed form and stylized formats; (b) a circular

            center, surrounded by three concentric circular rings (the “Overture

            Logo,” as modified from time to time by Overture); (c) any words or

            phrases in which Overture has intellectual property rights; (d) any

            word, symbol or device, or any combination thereof, used or intended

            to be used by Overture to identify, to indicate the source of origin

            or to distinguish Overture’s products or services from the products

            or services of others; and (e) any updates to the foregoing.

 

      1.33  Overture Reports means all information and data that falls within

            the categories set forth in Exhibit F, which information and data

            Overture will provide to Yahoo according to Section 8.4(b).

 

      1.34  Overture Results means the search results provided by Overture in

            response to a Yahoo Search Query under this Agreement, which search

            results (a) include only those search results provided by

            Advertisers; (b) do not include search results that are not capable

            of generating Gross Revenue (e.g., search results included as a

            bonus or a charitable donation); and (c) contain a title and

            description for display by Yahoo according to Section 4.3(a) below.

 

      1.35  Overture Site means the web site operated by or on behalf of

            Overture, which is dedicated to the display by Overture of paid

            search results and currently located at http://www.overture.com.

 

      1.36  Paid Advertising means any form of on-line advertising or promotion

            for which Yahoo receives compensation in the form of cash or barter

            from either the party being promoted or a third party acting on

            behalf of the promoted party.

 

      1.37  Paid Inclusion means that, in exchange for a cash payment from a

            third party, a search engine will guarantee to index (but not

            necessarily to display) pages from that third party’s web site.

 

      1.38  Price Per Click or PPC means the average price per click that

            Overture earned from its Advertisers on the Yahoo Search Results

            Pages during the Quarter.

 

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

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EXECUTION                                                           CONFIDENTIAL

 

      1.39  Quarter means the three calendar month periods beginning May,

            August, November and February of each year of the Term.

 

      1.40  Redesign means any change to any element of a Yahoo Search Results

            Page implemented by Yahoo.

 

      1.41  Required Number of Overture Results means, with respect to the

            Featured Top Section, three Overture Results (where such number is

            subject to reduction under Sections 4.4 and 4.5) and, with respect

            to the Featured Bottom Section, two Overture Results. The numbers

            for both the Featured Top Sections and the Featured Bottom Sections

            are subject to increase under Section 4.3(b).

 

      1.42  Restricted Search Results means any [*] search results that are (a)

            [*] the Overture Results or to the Main Body Search Results (e.g.,

            [*]); (b) displayed by Yahoo on [*] in response to a user’s [*]

            search query [*] comprised of a keyword or phrase, which search

            query is submitted [*] for the provision of search results; and (c)

            assembled on the basis of a [*] administered process in which

            advertisers pay to [*] their search results for a particular keyword

            or phrase, where payment can take the form of cost per click, cost

            per action, cost per impression, Paid Inclusion, pay-for-placement

            or any other means of cash compensation paid by the advertiser [*].

 

      1.43  Revenue Share Payment has the meaning set forth in Section 8.2

            below.

 

      1.44  Search Results Characteristics means all aspects of the Yahoo

            Results, Overture Results and Main Body Search Results, including

            but not limited to, left and right margins, pictures or images

            associated with the search results, text size, color, font, heading,

            shading/background, spacing, blank areas, length, existence of URL,

            and all other aspects of “look and feel.”

 

      1.45  Term means the Initial Term and, if applicable, each Extension Term

            until the expiration thereof, unless terminated as set forth herein.

 

      1.46  Top Link Position means the first search result position in the

            Featured Top Section, wherein Yahoo displays either a Yahoo Result

            or an Overture Result in accordance herewith.

 

      1.47  U.S. User means a human user (i.e., not a `bot, metaspider, macro

            program, Internet agent or any other automated means) who, at the

            time of conducting a Yahoo Search Query, is accessing the Internet

            from an Internet Protocol address within the United States or

            Canada, as measured by Yahoo.

 

      1.48  Yahoo Affiliate means any entity worldwide, including but not

            limited to corporations, partnerships, joint ventures and limited

            liability companies, in which Yahoo directly or indirectly holds at

            least a majority ownership, equity, or financial interest.

 

      1.49  Yahoo Directory means the browse tree (i.e., the taxonomy of

            categories through which users navigate by clicking on category

            links) within Yahoo’s principal, U.S.-targeted directory to the

            World Wide Web, currently located at http://www.yahoo.com, which

            browse tree currently resolves to dir.yahoo.com.

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

6



 

EXECUTION                                                           CONFIDENTIAL

 

      1.50  Yahoo Foreign Properties means Yahoo’s or a Yahoo Affiliate’s

            foreign-targeted network of media, communications and commerce

            properties, including but not limited to those properties that are

            branded in whole or in part by or on behalf of Yahoo or a Yahoo

            Affiliate and presented in the local languages (e.g., Yahoo!

            Germany, currently located at http://www.yahoo.de) and any other

            foreign-targeted products or services that are developed and branded

            in whole or in part by or on behalf of Yahoo or a Yahoo Affiliate.

 

      1.51  Yahoo Foreign Vertical means any foreign-targeted, category-specific

            property within the Yahoo Foreign Properties that is owned or

            operated by or on behalf of Yahoo or a Yahoo Affiliate, including

            but not limited to those presented in the local language (e.g.,

            Yahoo! UK Shopping, currently located at

            http://shopping.yahoo.co.uk, and Yahoo! Italia Finance, currently

            located at http://finance.yahoo.it).

 

      1.52  Yahoo Marks means trademarks, service marks or graphical brand

            features of Yahoo in which Yahoo has prior rights.

 

      1.53  Yahoo Network means Yahoo’s U.S. targeted network of media,

            communications and commerce properties, including but not limited to

            Yahoo Search, the Yahoo Verticals and any other U.S. targeted

            products or services that are developed and branded in whole or in

            part by or on behalf of Yahoo or a U.S. based Yahoo Affiliate;

            provided that any entity or property acquired, developed, controlled

            by or branded in whole or in part by or on behalf of Yahoo or a U.S.

            based Yahoo Affiliate after the Effective Date with whom Overture

            has a then-existing contractual relationship will continue to

            perform under the existing contract with Overture (to the extent

            that such performance is within the reasonable control of Yahoo)

            and, upon request by Overture, Yahoo shall not send any Yahoo Search

            Queries from any such entity in the event that no contractual

            relationship exists between the entity and Overture at the time of

            the date of acquisition, development or branding in whole or in

            party by or on behalf of Yahoo.

 

      1.54  [*].

 

      1.55  Yahoo Results means search results sold, bartered or bonused by

            Yahoo that are displayed in the Top Link Position solely on the

            first Yahoo Search Results Pages displayed in response to a Yahoo

            Search Query (i.e., no “next” Search Results Pages), unless Overture

            delivers the same Overture Results for any Yahoo Search Query

            according to Section 3.2 (in which case Yahoo will be entitled to

            display the same Yahoo Result on subsequent Yahoo Search Results

            Pages).

 

      1.56  Yahoo Search means the search functionality within Yahoo’s

            principal, U.S.-targeted directory to the World Wide Web, currently

            located at http://www.yahoo.com, which search functionality

            currently resolves either to search.yahoo.com or to

            google.yahoo.com.

 

      1.57  Yahoo Search Box means a graphical area substantially similar in

            form to the example set forth in Exhibit B that appears on web pages

            across the Yahoo Network, including but not limited to the front

            page of Yahoo Search and all Yahoo Search Results Pages, through

            which a user can only submit a search query that is [*] a keyword or

            phrase that resolves to Yahoo Search. Additionally, searches

            initiated by a user clicking on the “next” button on a Yahoo Search

            Results Page and searches conducted after Yahoo provides the user

            with the correction to a misspelled word (in which case the user may

            click on the corrected spelling to connect to a Yahoo Search Results

            Page) and “Related Searches” (or similar functionality) that appear

            below the Featured Bottom Section as shown in Exhibit C will be

            deemed as submitted through a Yahoo Search Box. For clarity, search

            boxes that resolve to searchable directories other than [*] or

            successor directories thereto (e.g., searches submitted through any

            Yahoo Vertical, including but not limited to the search box that

            resolves to the specialty directory within Yahoo’s

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

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EXECUTION                                                           CONFIDENTIAL

 

            shopping-related property) are not Yahoo Search Boxes.

 

      1.58  Yahoo Search Query means any search query comprised of a keyword or

            phrase and initiated through the Yahoo Search Box by a U.S. User.

            For clarity, search queries initiated through means other than the

            Yahoo Search Box (e.g., searches initiated through any Yahoo

            Vertical, including but not limited to the search box that resolves

            to the specialty directory within Yahoo’s shopping-related property)

            will not be deemed a Yahoo Search Query.

 

      1.59  Yahoo Search Query Reports means information and data regarding (a)

            the performance of the Overture Results, to the extent provided by

            Yahoo and not collected by Overture directly, including but not

            limited to Impressions, the association with Yahoo of [*] and the

            total number of test queries performed by Yahoo; (b) the performance

            of [*], which information and data falls within the same categories

            as those listed in Exhibit F for which Overture must provide

            information and data about the Overture Results (e.g., [*] average

            cost per click and [*]); and, if applicable, (c) any statistics

            provided by Yahoo regarding the number and type of Yahoo Search

            Queries and U.S. Users.

 

      1.60  Yahoo Search Results Pages means those web pages within Yahoo

            Search, excluding the Jump Page, displayed in response to Yahoo

            Search Queries.

 

      1.61  Yahoo Top Link Coverage means the total number of Yahoo Search

            Queries that resulted in Yahoo’s display of a Yahoo Result, divided

            by the total number of Yahoo Search Queries, as calculated by Yahoo

            on a Quarterly basis.

 

      1.62  Yahoo Vertical means any U.S. targeted, category-specific property

            within the Yahoo Network that is owned or operated by or on behalf

            of Yahoo or a U.S. based Yahoo Affiliate, including but not limited

            to Yahoo’s travel-related property (currently located at

            http://travel.yahoo.com), finance-related property (currently

            located at http://finance.yahoo.com), shopping-related property

            (currently located at http://shopping.yahoo.com) and its

            music-related property (currently located at

            http://launch.yahoo.com).

 

2.    Licenses and Ownership.

 

      2.1   Licenses by Overture; Overture API and Licensed Materials. Subject

            to the terms and conditions of this Agreement, Overture grants to

            Yahoo a limited, non-exclusive, non-assignable, non-transferable,

            non-sublicensable license during the Term to use the Overture API

            solely for the purpose of enabling the exchange of Yahoo Search

            Queries and Overture Results between the parties in accordance with

            this Agreement and to reproduce, reformat and publicly display the

            other Licensed Materials provided by Overture on Yahoo Search

            Results Pages in accordance with this Agreement. Yahoo shall not

            cache or store any Overture Results or any other Licensed Material.

 

      2.2   Use of Reports.

 

            (a)   Use of Overture Reports. Yahoo may use the Overture Reports

                  and information disclosed under Section 8.4 only to verify

                  performance and payment under this Agreement, and may

                  reproduce the Overture Reports only as necessary to do so.

                  [*]. Within 10 days (unless such data is needed for a

                  potential dispute between the parties) after expiration or

                  termination of this Agreement, Yahoo shall delete and destroy

                  (and certify such destruction to Overture) or return to

                  Overture any and all copies of Overture Reports in Yahoo’s

                  possession and all copies disclosed to Yahoo Affiliates. Other

                  than the obligation to delete, destroy or return information,

                  this Section 2.2(a) terminates when the Agreement terminates

                  or expires.

 

            (b)   Use of Yahoo Search Query Reports. Overture may use the Yahoo

                  Search Query Reports and

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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                  information disclosed under Section 8.4 only to verify

                  performance under this Agreement or, as long as the Yahoo

                  Search Query Reports are not associated with Yahoo or

                  otherwise identifiable as being derived from Yahoo, for its

                  internal purposes (e.g., [*]) and may reproduce Yahoo Search

                  Query Reports as necessary to do so. [*]. Within 10 days

                  (unless such data is needed for a potential dispute between

                  the parties) after expiration or termination of this

                  Agreement, Overture shall delete and destroy (and certify such

                  destruction to Yahoo) or return to Yahoo any and all copies of

                  reports provided by Yahoo pursuant to Section 8.4(c). Other

                  than the obligation to delete, destroy or return information,

                  this Section 2.2(b) terminates when the Agreement terminates

                  or expires.

 

      2.3   Use of Information and Data.

 

            (a)   Information and Data Collected by Yahoo. All information and

                  data provided to Yahoo by users on the Yahoo Network or the

                  Yahoo Foreign Properties or otherwise collected from users on

                  the Yahoo Network or the Yahoo Foreign Properties by Yahoo

                  will be retained and owned exclusively by Yahoo. Overture

                  acknowledges that certain of that information and data may be

                  related to the performance of the Overture Results (the

                  “Overture Performance Data”). [*]. This Section survives

                  expiration or termination of the Agreement.

 

            (b)   Information and Data Collected by Overture. All information

                  and data provided to Overture by users off the Yahoo Network

                  and the Yahoo Foreign Properties or otherwise collected from

                  users off the Yahoo Network and the Yahoo Foreign Properties

                  by Overture will be retained and owned exclusively by

                  Overture. Yahoo acknowledges that certain of that information

                  and data may be related to Yahoo Search Queries (the “Yahoo

                  Performance Data”). [*]. This Section survives expiration or

                  termination of the Agreement.

 

      2.4   Ownership of Marks.

 

            (a)   Overture Marks. Yahoo will not contest the validity of, or

                  Overture’s ownership of, any of the Overture Marks. During the

                  Term, Yahoo will not, in any jurisdiction, adopt, use or

                  register, or apply for registration of, whether as a corporate

                  name, trademark, service mark or other indication of origin,

                  or as a domain name, any Overture Marks, or any word, symbol

                  or device, or any combination confusingly similar to any of

                  the Overture Marks.

 

            (b)   Yahoo Marks. Overture will not contest the validity of, or

                  Yahoo’s ownership of, any of the Yahoo Marks. During the Term,

                  Overture will not, in any jurisdiction, adopt, use or

                  register, or apply for registration of, whether as a corporate

                  name, trademark, service mark or other indication of origin,

                  or as a domain name, any Yahoo Marks, or any word, symbol or

                  device, or any combination confusingly similar to any of the

                  Yahoo Marks.

 

      2.5   Overture Licensed IP.

 

            (a)   License Grant; Yahoo Results and Exclusive Results. In

                  consideration of the rights and benefits provided hereunder

                  (including but not limited [*]),

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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                  and subject to the terms and conditions of this

                  Agreement, Overture hereby grants to Yahoo during the Term of

                  this Agreement a non-exclusive, non-assignable (except as set

                  forth in Section 2.5(i) below), non-sublicensable,

                  non-transferable (other than an assignment under Section

                  2.5(i) below), world-wide [*] license, on an as is basis,

                  under the Overture Licensed IP to [*] and use an Equivalent

                  Search Product for the exclusive purpose of generating Yahoo

                  Results for display in the Top Link Position and Exclusive

                  Results as described in Sections 4.4 and 5.1(b).

 

           (b)    License Grant; Yahoo Verticals. Subject to the terms and

                  conditions of this Agreement, Overture hereby grants to Yahoo

                  and the Yahoo Affiliates a non-exclusive, non-assignable

                  (except as set forth in Section 2.5(i) below),

                  non-sublicensable, non-transferable (other than an assignment

                  under Section 2.5(i) below), world-wide, [*] license

                  exercisable during the Term, on an as is basis, under the

                  Overture Licensed IP to [*] and use an Equivalent Search

                  Product on any Yahoo Vertical and, to the extent that

                  Overture-supplied search results are displayed within [*]

                  during the Term, any Yahoo Foreign Vertical; provided that

                  Yahoo and Yahoo Affiliates will not [*] or use the Equivalent

                  Search Product under the foregoing license until the date that

                  is at least [*] after Yahoo gives written notice to Overture

                  that Yahoo or a Yahoo Affiliate intends to exercise the

                  foregoing license, and Yahoo will continue to give Overture

                  written notice for each subsequent Yahoo Vertical or Yahoo

                  Foreign Vertical in which it or a Yahoo Affiliate intends to

                  exercise the foregoing license. The parties agree to [*] to

                  discuss ways in which Overture can offer and provide [*] on

                  Yahoo Verticals and Yahoo Foreign Verticals. [*]. The term of

                  each license exercised by Yahoo under this Section 2.5(b)

                  shall continue until, but in no event extend beyond, [*],

                  unless earlier terminated by Yahoo according to Section

                  2.5(k).

 

           (c)    License Grant; Equivalent Search Products. Subject to

                  the terms and conditions of this Agreement, Overture hereby

                  grants to Yahoo and the Yahoo Affiliates a non-exclusive,

                  non-assignable (except as set forth in Section 2.5(i) below),

                  non-sublicensable, non-transferable (other than an assignment

                  under Section 2.5(i) below), world-wide, [*] license, on an as

                  is basis, under Overture Licensed IP to [*] and use an

                  Equivalent Search Product solely within (1) Yahoo Search; (2)

                  those Yahoo Verticals and Yahoo Foreign Verticals in which

                  Overture-supplied search results are displayed as of the day

                  before the date on which this Agreement either expires or

                  terminates other than by reason of Yahoo’s breach; and (3)

                  those Yahoo Verticals and Yahoo Foreign Verticals in which

                  Overture-supplied search results have been displayed at any

                  time during the Term, but only in the case that Overture has

                  ceased to supply such search results to that Yahoo Vertical or

                  Yahoo Foreign Vertical due to either Overture’s election to

                  discontinue the applicable search service or Yahoo’s election

                  to discontinue the applicable search service by reason of

                  Overture’s breach; provided that Yahoo and Yahoo Affiliates

                  will not [*] or use an Equivalent Search Product under the

                  foregoing license until expiration of this Agreement or

                  termination of this Agreement for any reason other than

                  Yahoo’s breach. The term of the license set forth in this

                  Section 2.5(c) shall continue until, but in no event extend

                  beyond, [*], unless earlier terminated by Yahoo according

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

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                  to Section 2.5(k).

 

            (d)   License Restrictions.

 

                  (1)   [*]. With respect to the licenses set forth in this

                        Section 2.5, the rights to [*] extend only to the

                        following circumstances:

 

                        (A)   Yahoo and the Yahoo Affiliates will be entitled to

                              [*] the Equivalent Search Products;

 

                        (B)   Yahoo and the Yahoo Affiliates will be entitled to

                              enlist Overture (subject to Overture’s agreement)

                              either (A) [*] of the Equivalent Search Products

                              for Yahoo or the Yahoo Affiliate; or (B) to

                              provide [*] of the Equivalent Search Products to

                              Yahoo or the Yahoo Affiliate (e.g., in the case

                              that Yahoo elects to use [*] as an Equivalent

                              Search Product, or as a component thereof); and

 

                        (C)   Yahoo and the Yahoo Affiliates will be entitled to

                              [*] to build all or part of the Equivalent Search

                              Products [*]; provided that (i) the Equivalent

                              Search Products either are owned by Yahoo or a

                              Yahoo Affiliate or are [*] Yahoo or a Yahoo

                              Affiliate [*]; (ii) Yahoo operates and uses the

                              Equivalent Search Products [*]

                              Overture will be entitled to update the list of

                              Overture Disqualified Entities from time to time

                              in writing, [*].

 

                  (2)   [*] Yahoo Search Boxes. Yahoo will not be entitled to

                        use any licenses hereunder in connection with [*]

                        according to Section 3.1 below.

 

            (e)   Overture Affiliate IP. With respect to the licenses granted

                  under this Section 2.5, Overture will undertake all reasonable

                  efforts to cause Overture Affiliates to grant to Yahoo

                  identical licenses under the Overture Affiliate IP in the

                  applicable regional markets. Notwithstanding the foregoing

                  sentence, to the extent that Overture elects to transfer any

                  Overture Licensed IP to any Overture Affiliate during the term

                  of any license granted under this Section 2.5, such that the

                  affected Overture Licensed IP becomes Overture Affiliate IP,

                  Overture will undertake all steps necessary to ensure that

                  Yahoo maintains the licenses hereunder to that Overture

                  Affiliate IP.

 

            (f)   Royalty. [*], the parties agree that the royalty payable under

                  the license set forth in [*] should be [*]. For purposes of

                  [*], a FMV royalty shall

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

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EXECUTION                                                           CONFIDENTIAL

 

                  mean a royalty that would be agreed upon by a willing licensee

                  and willing licensor in an arms length negotiation for a

                  license of a substantially similar scope to the license

                  granted under the applicable Section. Taking those factors

                  into account, the parties agree that the royalty payable by

                  Yahoo for exercise of the license under [*] (the “Applicable

                  Royalty”) shall be as follows:

 

                  (1)   Upon Expiration. In the event of expiration of this

                        Agreement, the Applicable Royalty shall be as follows:

                        [*]

 

                  (2)   Upon Termination. In the event of termination of this

                        Agreement under Section 15.4 (Termination for Change of

                        Control) or other termination of this Agreement other

                        than by reason of Yahoo’s breach, the Applicable Royalty

                        shall be as follows:

 

                        [*]

 

                  Under no circumstances shall the FMV royalty under [*] or the

                  Applicable Royalty under [*] be payable until Yahoo commences

                  to exercise the applicable license thereunder, nor shall it

                  extend beyond the term of the applicable license (and, in no

                  event, beyond [*]).

 

            (g)   Procedure for Determination of Royalty. Upon written notice by

                  Yahoo (1) no less than [*] days for purposes of Section

                  2.5[*], and (2) no sooner than [*] under Section 2.5(f)(2) for

                  purposes of Section 2.5[*], Yahoo and Overture will negotiate

                  in good faith and undertake commercially reasonable efforts to

                  establish a FMV royalty. Upon such notice, each party will

                  provide the other party with such information as the

                  requesting party may reasonably request for purposes of

                  establishing FMV, including but not limited to information

                  concerning royalty-rates or other consideration under any

                  other licenses granted by Overture under any Overture Licensed

                  IP. Failure to mutually agree upon a specific royalty within

                  [*] days after that notice will constitute an Escalation Event

                  under Section 16.5(a) below. If the procedures outlined under

                  Section 16.5(a) fail to resolve the royalty, then, unless the

                  parties mutually agree upon a third party appraiser to

                  determine FMV, the parties agree to submit the determination

                  of the royalty to arbitration. The arbitration will be

                  conducted in accordance with Section 16.5(b) below, except

                  that the Panel shall hold a hearing and render its decision

                  within 90 days after appointment of the third arbitrator of

                  the Panel. Either party shall be entitled from time to time to

                  request that FMV be re-determined in accordance with the

                  provisions of this Section 2.5(g), provided that such request

                  shall not be made within [*] months after the previous

                  determination of FMV; such re-determined FMV shall be used to

                  compute the Applicable Royalty prospectively, effective as of

                  the date such re-determination is requested in accordance with

                  the provisions of this Section 2.5(g).

 

            (h)   Other License Provisions. At the same time and under the same

                  procedure as for the determination of a royalty under

                  Subsection 2.5(g) above, the parties shall in good faith

                  negotiate to determine the remaining provisions of the

                  licenses under Sections 2.5[*], including but not

                  limited to provisions relating to payment procedure, reporting

                  procedure, record keeping requirements, audit procedure,

                  default and cure, termination and dispute resolution.

 

            (i)   Assignment. Notwithstanding the provisions of Section 16.2,

                  Yahoo may, [*] the prior

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

                  written consent of Overture, assign the licenses and other

                  rights granted under this Section 2.5 to any entity that

                  succeeds to all or substantially all of the assets and

                  liabilities of Yahoo. Upon such assignment, the license set

                  forth in this Section 2.5 will be binding upon and inure to

                  the benefit of the parties hereto and their successors and

                  assigns.

 

            (j)   Covenant not to Sue. Overture, on behalf of itself and the

                  Overture Affiliates, covenants that neither Overture nor the

                  Overture Affiliates will sue either (1) any advertiser for its

                  use of or participation in an Equivalent Search Product

                  operated by Yahoo or a Yahoo Affiliate in accordance with the

                  licenses granted hereunder; or (2) any third party other than

                  an [*] solely for its [*] in accordance with the licenses

                  granted hereunder. For clarity, nothing herein shall be deemed

                  to limit any claims of Overture against any third party with

                  respect to any act or omission other than [*] in accordance

                  with the licenses granted hereunder.

 

            (k)   Termination. Yahoo will be entitled to terminate the foregoing

                  licenses, in whole or as to any Overture Licensed IP, at any

                  time on written notice to Overture. Should Overture terminate

                  this Agreement under Section 15.2 below by reason of Yahoo’s

                  breach of this Agreement, all licenses under this Section 2.5

                  terminate. In addition, should Yahoo divest itself of all or

                  part of a Yahoo Affiliate, such that the affected Yahoo

                  Affiliate no longer is a Yahoo Affiliate as defined hereunder,

                  all licenses under this Section 2.5 terminate with respect to

                  that affected Yahoo Affiliate.

 

            (l)   Nothing in this Agreement shall be construed as imposing any

                  obligation upon Overture to provide any data, know-how or

                  other information to Yahoo or the Yahoo Affiliates under the

                  licenses identified in this Section 2.5.

 

      2.6   Ownership; Reservation of Rights. This Agreement is not intended to

            and shall not affect ownership by either party of any of its

            intellectual property rights, content, products and services, and

            nothing set forth in this Agreement shall be construed as the

            assignment or transfer of any ownership rights in any of the

            foregoing from one party to the other. Other than the express

            licenses set forth in this Section 2, nothing in this Agreement, and

            nothing in any press release or other statement made in connection

            with this Agreement (including but not limited to the press release

            planned under Section 12.3 below), will be deemed a license (by

            implication, estoppel or otherwise) under either party’s patent

            rights or other intellectual property rights. Nothing in this

            Agreement, and nothing in any press release or in any other

            statement made in connection with this Agreement, will be deemed an

            admission by either party that any existing, planned or contemplated

            products, services or technology of the other party infringes or

            does not infringe its (or a third party’s) patent or other

            intellectual property rights or that the other party’s (or a third

            party’s) patent or other intellectual property is valid. Likewise,

            neither party’s performance according to the terms and conditions of

            this Agreement will in any way broaden the intellectual property

            rights of the other party. Both parties reserve all rights not

            expressly granted.

 

      2.7   Non-Waiver of Claims. Nothing herein constitutes a waiver of any

            pre-existing claims of one party against entities, or with respect

            to businesses, services or product lines, acquired by the other

            party during the Term of this Agreement or the term of a license

            under Section 2.5 above.

 

3.    Maintenance of Yahoo Search Box; Delivery of Yahoo Search Queries.

 

      3.1   Yahoo Search Box. Yahoo will enable all U.S. Users to initiate Yahoo

            Search Queries through the Yahoo Search Box. Yahoo will display the

            Yahoo Search Box on the front page of Yahoo Search and all Yahoo

            Search Results Pages. Yahoo will be entitled to display

            commerce-related “universal” search boxes (i.e., shopping and/or

            auctions) on the front page of Yahoo Search no

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

 

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            more than 5 days in a month. The Yahoo Search Box shall be the only

            [*] search functionality for general searches (e.g., [*]) of the

            World Wide Web displayed within the Yahoo Network during the Term

            (e.g., [*]). Yahoo will be entitled to [*] and to derive search

            traffic [*] (or similar search functionality) on [*] provided that

            such search traffic is directed to the Yahoo Search Results Pages.

            If Yahoo exercises its rights under the preceding sentence, then the

            parties will negotiate in good faith for the purpose of executing an

            amendment to this Agreement, which amendment will, at Overture’s

            option, either (a) address the manner in which [*] and the method by

            which Yahoo will be compensated for such traffic; or (b) provide for

            the suppression of [*] for those Yahoo Search Results Pages

            displayed in response to a Yahoo Search Query from this [*], in

            which case the resulting Impression would not be counted hereunder

            and the provisions of Section 7 would not apply.

 

      3.2   Yahoo Search Queries; Delivery by Yahoo. Except as set forth in

            Section 5.4, Yahoo will send the Yahoo Search Query to Overture each

            and every time that a U.S. User initiates a search through a Yahoo

            Search Box. When a U.S. User submits a Yahoo Search Query by

            clicking on the “next” button on a Yahoo Search Results Page, Yahoo

            will differentiate the Yahoo Search Query in a manner acceptable to

            Overture so that Overture can deliver Overture Results that differ

            from those Overture Results appearing on the prior Yahoo Search

            Results Pages. Notwithstanding the foregoing, Yahoo acknowledges and

            agrees that Overture will be entitled to deliver the same Overture

            Results for any Yahoo Search Query initiated by a “next” button to

            the extent that Overture does not have additional Overture Results

            for the keyword or phrase. As of the Effective Date, the parties do

            not intend this Agreement to apply to Yahoo Search or to any search

            functionality within a Yahoo Vertical to the extent that the search

            functionality is accessed or enabled through wireless or voice

            services (however, the parties may include such wireless and voice

            services during the Term by mutual consent).

 

4.    Delivery and Maintenance of Overture Results.

 

      4.1   Delivery by Overture. After receiving a Yahoo Search Query from

            Yahoo, Overture will deliver to Yahoo, according to the Service

            Level Agreement attached hereto as Exhibit A, either Overture

            Results or a response that no results are being delivered for that

            Yahoo Search Query. Overture will be entitled to redirect URLs

            embedded within the Overture Results in the process of transferring

            a user to the Advertiser site promoted within the applicable

            Overture Result, so that Overture is able to record Actual Clicks.

 

            (a)   Remedies. The parties acknowledge that it is in the financial

                  best interest of both parties to avert Unresolved Catastrophic

                  Problems and Recurrent Problems, as such terms are defined in

                  the Service Level Agreement attached as Exhibit A hereto and

                  this Agreement, respectively, and that the damages

                  attributable to such Unresolved Catastrophic Problems and

                  Recurrent Problems would be difficult to ascertain. Therefore,

                  the parties have specified the liquidated damages below as a

                  reasonable estimate of such damages and as each party’s sole

                  and exclusive remedy other than termination (in the event of

                  an uncured, material breach pursuant to Section 15.2 below)

                  for such Unresolved Catastrophic Problems that prevent

                  Overture from fulfilling its delivery obligations pursuant to

                  Section 4.1 above and for Recurrent Problems. For purposes of

                  this Section 4.1, a “Recurrent Problem” means any Problem,

                  Severe Problem, or Catastrophic Problem (each, individually, a

                  “Recurrent Problem Element”), or any combination of Recurrent

                  Problem Elements, which renders the Overture Results

                  unavailable or unusable for more than [*] in any [*], and is

                  attributable to a single party.

 

                  (1)   Yahoo Remedy for Unresolved Catastrophic Problems. For

                        any Unresolved Catastrophic Problem within the

                        reasonable control of Overture, Overture will pay to

                        Yahoo an amount calculated as [*] of Gross Revenue that

                        Yahoo would have earned pursuant to this Agreement

                        during the period beginning [*] after the earlier of

                        Overture’s

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

                        learning of, or Yahoo’s providing notice to Overture

                        that a Problem, Severe Problem or Catastrophic Problem

                        attributable to Overture has been detected but not

                        resolved. Overture’s liability for such payment will not

                        extend beyond the point in time when (i) Overture has

                        resolved the Catastrophic Problem, even if Yahoo has

                        elected to manually override pursuant to Section IV(F)

                        of the Service Level Agreement; or (ii) a Yahoo

                        Technical Lapse is in effect. For clarity, Overture’s

                        liability would continue to accrue incrementally if

                        Yahoo resolves such Technical Lapse but Overture has not

                        resolved the Catastrophic Problem.

 

                  (2)   Overture Remedy for Unresolved Catastrophic Problems. In

                        the event of any Unresolved Catastrophic Problem within

                        the reasonable control of Yahoo, Yahoo will pay to

                        Overture an amount calculated as [*] of Gross Revenue

                        that Overture would have earned pursuant to this

                        Agreement during the period beginning [*] after the

                        earlier of Yahoo’s learning of, or Overture’s providing

                        notice to Yahoo that a Problem, Severe Problem or

                        Catastrophic Problem attributable to Yahoo has been

                        detected but not resolved. Yahoo’s liability for such

                        payment will not extend beyond the point in time when

                        (i) Yahoo has resolved the Catastrophic Problem to meet

                        the acceptable performance standards set forth in the

                        Service Level Agreement, or (ii) a technical lapse by

                        Overture (such as a Problem, Severe Problem or

                        Catastrophic Problem attributable to Overture) is in

                        effect. For clarity, Yahoo’s liability would continue to

                        accrue if Overture resolves such technical lapse but

                        Yahoo has not resolved the Catastrophic Problem.

 

                  (3)   The Parties’ Remedies for Recurrent Problems. The party

                        responsible for any Recurrent Problem will pay the

                        non-breaching party (the “NBP”) an amount calculated as

                        the [*] of Gross Revenue that the NBP would have earned

                        during the total period in which the Recurrent Problem

                        Elements occurred. The beginning of this period

                        commences [*] after the party that is responsible for

                        the Recurrent Problem initially learns of, or receives

                        notice of, the occurrence of the first Recurrent Problem

                        Element in the Recurrent Problem. The liability of the

                        party responsible for the Recurrent Problem will not

                        extend beyond the point in time when the responsible

                        party has resolved the final Recurrent Problem Element

                        in the Recurrent Problem and will not include periods

                        when the NBP experiences a technical lapse during a

                        Recurrent Problem Element. For clarity, the responsible

                        party’s liability would continue to accrue incrementally

                        if the NBP resolves such technical lapse but the

                        responsible party has not resolved the Recurrent Problem

                        Element.

 

      4.2   Suppression by Overture. Overture will suppress delivery of certain

            Overture Results to Yahoo in accordance with the following:

 

            (a)   [*]-Related Overture Results. Overture will suppress

                  [*]-related Overture Results, at a minimum, to the same degree

                  as the [*] that appear on the Overture Site as of the

                  Effective Date. Upon receipt by Overture of [*] Yahoo Search

                  Query for which Overture has [*] Overture Results, Overture

                  will send to Yahoo such [*] Overture Results. For all other

                  [*] Yahoo Search Queries, Overture shall not return any

                  Overture Results, and if Overture does send an Overture

                  Result, then Yahoo shall be entitled to block such Overture

                  Result from being displayed pursuant to Section 4.5(a) below.

                  The parties acknowledge and agree that the delivery of

                  [*]-related Overture Results to Yahoo is not contemplated by

                  this Agreement and, thus, [*].

 

            (b)   Overture Results related to [*]. Overture will suppress

                  Overture Results that link directly to a page owned or

                  operated by [*].

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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            (c)   Overture Results in response to Excluded Terms. Overture will

                  not deliver Overture Results to Yahoo in response to a U.S.

                  User’s search of the Yahoo Search for an Excluded Term.

 

            (d)   Overture Results identified by Yahoo. Upon a reasonable

                  request by Yahoo according to Section 4.5 below, Overture

                  agrees to cease delivery of the affected Overture Result.

 

            (e)   Suppression of all Overture Results. Overture will be entitled

                  to cease delivery of all Overture Results for any Yahoo Search

                  Query in Overture’s keyword marketplace that triggers

                  Overture’s compliance obligations under this Section 4.2.

 

      4.3   Display by Yahoo. After receiving Overture Results from Overture in

            response to a Yahoo Search Query, Yahoo will display the Required

            Number of Overture Results in the Featured Sections as provided for

            in this Agreement, unless Overture provides less than the Required

            Number of Overture Results to Yahoo in response to the particular

            Yahoo Search Query, in which case Yahoo will display all Overture

            Results provided by Overture in the Featured Sections.

 

            (a)   Order and Appearance. On the Effective Date and during any

                  population test pursuant to the Estimated Yahoo Payment and

                  Guaranteed Fixed Payment Adjustment Process set forth in

                  Exhibit K, the Yahoo Search Results Page shall be displayed as

                  provided for in Exhibit C. Yahoo will display the Overture

                  Results in the order provided by Overture. Yahoo will display

                  Overture Results in the Featured Sections with Overture’s full

                  title and a truncated description, both of which together will

                  consist of no less than 88 characters (as shown in the mock-up

                  attached as Exhibit C hereto), as well as with the full URL of

                  the web page associated with each Overture Result. When viewed

                  via Microsoft’s principal “Internet Explorer” browser product

                  (U.S. versions 4.0 and higher) on the Microsoft Windows

                  platform or any other browser that easily supports a mouse

                  over implementation, the title will give rise to the full

                  description to the extent that the user passes his or her

                  cursor over the title (a “Mouse Over”), which Mouse Over will

                  be substantially similar in form to the example set forth in

                  Exhibit C. Yahoo will not modify [*] of the Overture Results,

                  except that Yahoo will truncate the description as described

                  in the foregoing sentence. The only content in the Featured

                  Sections shall be the Overture Results and the Yahoo Results,

                  as provided for in this Agreement. All of the Search Result

                  Characteristics of the Overture Results and the Yahoo Results

                  in the Featured Sections, as well as the Exclusive Result,

                  shall be identical. To the extent that the [*] of the Overture

                  Results and the [*] are not identical to the Main Body Search

                  Results, Yahoo will provide Overture with written notice, and

                  any dispute regarding the difference between [*] will be

                  deemed an Escalation Event that is not subject to arbitration

                  under

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

                  Section 16.5(b) below (i.e., [*]). The entire first search

                  result in the Featured Top Section shall appear Above the

                  Fold. The heading of the Featured Sections shall be “Sponsor

                  Matches” or such other heading as is mutually agreed upon by

                  the parties. Yahoo agrees that it will not [*].

 

            (b)   Increases in the Required Number of Overture Results. Yahoo

                  will be entitled to increase the number of Overture Results

                  that appear within the Featured Sections as long as Yahoo (a)

                  provides Overture with no less than [*] prior written notice

                  of the increase setting forth the keywords and terms for which

                  the number of Overture Results shall be increased and the

                  duration of time that the increase will last (which in no

                  event shall be less than [*]); (b) enlarges the applicable

                  Featured Section, as determined by Yahoo, proportionally to

                  account for the increased number of Overture Results; and (c)

                  confers with Overture regarding possible revisions to the

                  Service Level Agreement in order to account for the additional

                  Overture Results and, to the extent that the parties cannot

                  agree on the appropriate revision or whether a revision to the

                  Service Level Agreement is warranted at all, the parties will

                  resolve the issue via the escalation provisions set forth in

                  Section 16.5(a). If Yahoo elects to [*] within the Featured

                  Sections after the date that is [*] from the Effective Date,

                  then Yahoo will provide Overture with [*] days prior written

                  notice, and Yahoo agrees to add one additional Overture Result

                  to the Featured Top Section with respect to [*] keywords or

                  phrases upon which the parties mutually agree, which agreement

                  will not unreasonably withheld, for the period during which

                  [*].

 

            (c)   No Incentives to Click. Yahoo will not provide users with any

                  incentives (e.g., points or special offers) to click on

                  Overture Results.

 

      4.4   Preemption by Yahoo. In response to Yahoo Search Queries, Yahoo will

            be entitled to display either (a) one Yahoo Result on the first

            Yahoo Search Results Pages, unless Overture delivers the same

            Overture Results for any Yahoo Search Query according to Section 3.2

            (in which case Yahoo will be entitled to display the same Yahoo

            Result on subsequent Yahoo Search Results Pages), in the Top Link

            Position; or (b) one Exclusive Result (as defined below) in the

            “Yahoo! Exclusives” (or similarly named) section of the Yahoo Search

            Results Pages according to Section 5.1(b) below. If Yahoo elects to

            display a Yahoo Result in the Top Link Section in response to a

            particular Yahoo Search Query, then the Required Number of Overture

            Results in the Featured Top Section for the particular Yahoo Search

            Query will be reduced to two.

 

      4.5   Removal by Yahoo; Potential Liability; Excluded Terms; Contextual

            Relevance. Yahoo will be entitled to block the display of any

            Overture Result for which Overture has an obligation to suppress

            delivery pursuant to Section 4.2 and this Section 4.5.

 

            (a)   Overture Results that Yahoo deems Objectionable. As it

                  consistently administers its company-wide advertising

                  policies-(e.g., [*]), Yahoo will be entitled to block Overture

                  Results that do not comply with such policies from the Yahoo

                  Search Results Pages or to amend the list of Excluded Terms to

                  include any keywords or phrases to which those Overture

                  Results relate, as reasonably determined by Yahoo. Yahoo also

                  will be entitled to block or to request removal of any

                  Overture Results that [*]. Yahoo also will be entitled to

                  block or to request removal of any Overture Results that, in

                  Yahoo’s reasonable belief, might [*] or might [*]. In any

                  event, Yahoo agrees to notify Overture and to provide Overture

                  with an electronic copy of the Overture Results that give rise

                  to Yahoo’s request.

 

            (b)   Overture Results that Yahoo deems Contextually Irrelevant. As

                  it consistently administers its Yahoo Search-wide editorial

                  policies, Yahoo will be entitled to block or to request

                  removal of any Overture Results that are not contextually

                  relevant to the Yahoo Search Query. The

 

 

*  Certain information on this page has been omitted and filed separately with

   the Commission. Confidential treatment has been requested with respect

   to the omitted portions.

 

 

17



 

 

EXECUTION                                                           CONFIDENTIAL

 

                  parties will discuss relevancy issues in good faith, including

                  but not limited to the means for resolving relevancy issues

                  (e.g., revision of title and description, filter or removal).

                  Any disagreement between Overture and Yahoo concerning whether

                  an Overture Result is contextually relevant under this Section

                  4.5(b) shall give rise to an Escalation Event.

 

      4.6   Yahoo Suppression. Yahoo will suppress delivery of certain Yahoo

            Results in accordance with the following:

 

            (a)   Results that Overture deems Potentially Damaging. Overture

                  will be entitled to request that Yahoo not display any Yahoo

                  Results that, in Overture’s reasonable belief, might subject

                  Overture to criminal or civil liability.

 

            (b)   Contextual Relevance. As it consistently administers its

                  editorial policies, Overture will be entitled to request that

                  Yahoo not display any Yahoo Results that are not contextually

                  relevant to the Yahoo Search Query. The parties will discuss

                  relevancy issues in good faith, including but not limited to

                  the means for resolving relevancy issues (e.g., revision of

                  title and description, filter or removal). Any disagreement

                  concerning this Section 4.6(b) shall give rise to an

                  Escalation Event.

 

5.    Yahoo Search Results Pages; Featured Sections.

 

      5.1   Creation and Maintenance of Yahoo Search Results Pages. Yahoo will

            create and maintain the Yahoo Search Results Pages during the Term

            and, except as set forth in Section 5.4, display a Yahoo Search

            Results Page in response to the submission of every Yahoo Search

            Query.

 

            (a)   Editorial Control. Yahoo will be solely responsible for the

                  design, layout, “look and feel,” posting and maintenance of

                  the Yahoo Network, including but not limited to the Yahoo

                  Search Results Pages and any sections thereof. Notwithstanding

                  any provision herein to the contrary, except Section 4.3(a)

                  and the introductory paragraph thereto which contain the

                  minimum display requirements, Yahoo will be entitled to

                  redesign or modify [*], of the Yahoo Network, including but

                  not limited to the Yahoo Search Results Pages and any sections

                  thereof. Yahoo will undertake commercially reasonable efforts

                  to provide Overture with a reasonable amount of notice prior

                  to implementing any Redesign of the Yahoo Search Results

                  Pages.

 

            (b)   Pre-Approved Change to Yahoo Search Results Pages. With

                  respect to Yahoo Search Results Pages on which Yahoo does not

                  display a Yahoo Result, Overture hereby approves Yahoo’s

                  creation and display of a “Yahoo! Exclusives” (or similarly

                  named) section on the Yahoo Search Results Pages, which

                  section will include no more than one search result (an

                  “Exclusive Result”) and might appear above the Featured Top

                  Section.

 

            (c)   Acknowledgement of Redesign. The parties acknowledge and agree

                  that Yahoo might implement more than one “look and feel” for

                  the Yahoo Search Results Pages, which “look and feel” could

                  vary based on the nature of the Yahoo Search Query, as

                  determined by Yahoo.

 

            (d)   “Sponsor Matches” Link. Both parties acknowledge and agree

                  that, with respect to the page to which users navigate

                  directly from the “What are Sponsor Matches?” link (as shown

                  on the mock-up) or other similar link on the Yahoo Search

                  Results Page (the “Help Page”), the Help Page that has been

                  used prior to the Effective Date shall be the Help Page that

                  is used after the Effective Date, unless otherwise mutually

                  agreed upon by the parties.

 

      5.2   Creation and Maintenance of Featured Sections. Yahoo will create and

            maintain the Featured Sections on the Yahoo Search Results Pages

            throughout the Term in accordance with the terms of

 

*  Certain information on this page has been omitted and filed separately with

   the Commission. Confidential treatment has been requested with respect

   to the omitted portions.

 

 

18



 

 

EXECUTION                                                           CONFIDENTIAL

 

            this Agreement, including but not limited to Section 4.3(a) above.

            On the Effective Date and during any population test pursuant to the

            Estimated Yahoo Payment and Guaranteed Fixed Payment Adjustment

            Process set forth in Exhibit K, the Featured Sections shall be

            displayed as provided for in Exhibit C.

 

      5.3   Blocked Content. Yahoo will undertake commercially reasonable

            efforts not to sell advertising units (including but not limited to

            pop-up windows) that block any portion of a user’s view of the

            Overture Results [*].

 

      5.4   Jump Page displayed in response to Hybrid Search Queries. With

            respect to [*] Yahoo Search Queries for which “filtered” Overture

            Results are available (the “Hybrid Search Queries”), Yahoo will be

            entitled to present a jump page (the “Jump Page”) to each and every

            U.S. User in response to that U.S. User submitting a Hybrid Search

            Query, which Jump Page will (a) inform the U.S. User that the Hybrid

            Search Query is likely to return [*] search results; (b) enable the

            U.S. User to navigate directly to a contextually relevant Yahoo

            Search Results Page and, to the extent that the U.S. User selects

            this option, Yahoo will send the Hybrid Search Query to Overture in

            accordance with Section 3.2 above; (c) enable the U.S. User to

            submit a new Yahoo Search Query; and, in some cases, (d) enable the

            U.S. User to navigate directly to a page within a third party web

            site on which contextually relevant [*] search results are

            displayed, thereby terminating the Hybrid Search Query. Any other

            treatment of Hybrid Queries will be subject to mutual agreement of

            the parties. The parties acknowledge and agree that the Jump Page

            does not constitute a Yahoo Search Results Page, and that Yahoo’s

            treatment of Hybrid Search Queries in this manner does not

            constitute a breach of this Agreement. The parties further

            acknowledge and agree that the delivery of [*] Overture Results to

            Yahoo is not contemplated by this Agreement and, thus, Yahoo [*].

 

6.    Technical Implementation; Interaction between the Parties.

 

      6.1   Compliance with Service Level Agreement. Each party will comply with

            the terms and conditions of the Service Level Agreement attached

            hereto as Exhibit A.

 

      6.2   Technical Resources; Quarterly Meetings. During the Term, each party

            will contribute those technical resources reasonably necessary to

            facilitate the exchange of Yahoo Search Queries and Overture Results

            and the improvement of the tracking and reporting outlined in

            Section 8.4 below. The search product development teams of the

            parties will meet no less than once per Quarter to exchange

            information regarding relevance of Overture Results and Yahoo

            Results and developing trends in the search product market.

 

      6.3   No Disparaging Comments. Yahoo will not post any disparaging

            comments attributable to Yahoo about Overture or the Overture

            Results on Yahoo Search and the accompanying directory property

            during the Term (e.g., "The Overture Results are bad... purchase

            Yahoo!'s paid listings by clicking on the Sponsor Matches links to

            Advertiser Services!"), and Overture will not post any disparaging

            comments attributable to Overture about Yahoo or Yahoo

            Search on the Overture Site during the Term. In addition, during the

            Term, Yahoo agrees (a) not to use Overture’s Confidential

            Information, the Overture Results or the Overture Reports for the

            purpose of selling Overture advertisers placement in any Yahoo

            search sponsor matches program; (b) not to target Overture

            advertisers by parsing the Overture XML feed for Overture advertiser

            contact information or by obtaining such information from another

            source provided by Overture. Notwithstanding the foregoing, under no

            circumstances shall this Agreement be deemed to restrict Yahoo in

            any manner from: (1) marketing any Yahoo product or service

            (including but not limited to any Yahoo sponsor matches program) to

            any existing Yahoo advertiser, content provider, or Yahoo registered

            user; (2) marketing any Yahoo product or service to any potential

            Yahoo

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

19



 

 

EXECUTION                                                           CONFIDENTIAL

 

            advertiser through “one-to-one” contacts (e.g., telephone calls,

            letter, e-mails, sales calls); or (3) marketing any Yahoo product or

            service through any mass media (e.g., television, radio, print,

            online) that does not specifically target Overture advertisers by

            name. For clarity, individual Yahoo! salespeople may distinguish

            Yahoo! sponsor matches programs from Overture’s by comparing aspects

            of the two programs (e.g., click-through rates, advertiser satisfaction).

 

      6.4   Co-Marketing Opportunities. The parties agree to deliver marketing

            messages on behalf of each other via email or other means, the

            recipients, content and timing of which will be mutually agreed upon

            by the parties, which approval shall not be unreasonably withheld.

 

7.    Exclusivity; Additional Domestic Opportunities; International.

 

      7.1   Exclusivity.

 

            (a)   General. Except as set forth herein, the Overture Results will

                  be the only Restricted Search Results displayed by Yahoo

                  within [*] during the Term. In addition, other than Yahoo

                  Results and Exclusive Results displayed by Yahoo in accordance

                  herewith and any search results for which Yahoo is compensated

                  through its [*], Yahoo will not display within Yahoo Search

                  any [*]. Finally, Yahoo will not display Paid Advertising that

                  promotes the Restricted Search Results of any [*] in the area

                  between the [*] and the [*] or [*] or [*] of the Featured Top

                  Section.

 

            (b)   [*]. During the Term, Yahoo will not enter into any agreement

                  with any third party under which Yahoo is supplied with (1)

                  [*] products for use within [*]; or (2) [*] products for use

                  on the Yahoo Network, which [*] products (i) are [*] to

                  Overture’s [*] search service as of the Effective Date; and

                  (ii) assemble Restricted Search Results for display in

                  response to general searches [*]. During the Term, if [*]

                  offers a service outside the scope of the [*], then Yahoo is

                  free to utilize that service on the Yahoo Network, subject to

                  Section 7.3 below.

 

      7.2   Exclusions; Clarifications; Acknowledgements.

 

            (a)   Exclusions; Yahoo Listings and [*]. Notwithstanding anything

                  to the contrary in this Agreement, Yahoo will be entitled to

                  continue to offer and grow its listings businesses (e.g.,

                  [*]), as long as Yahoo does not place its directory “Sponsor

                  Listings” (or similarly named listings) within Yahoo Search in

                  a manner that [*] (for clarity, [*]). In addition,

                  notwithstanding anything to the contrary in this Agreement,

                  Yahoo will be entitled to monetize all or part of the Main

                  Body Search Results by

 

*  Certain information on this page has been omitted and filed separately with

   the Commission. Confidential treatment has been requested with respect

   to the omitted portions.

 

 

20



 

 

EXECUTION                                                           CONFIDENTIAL

 

                  implementing [*], provided that Yahoo will notify Overture,

                  and discussions arising therefrom will be deemed an Escalation

                  Event (with the criteria being whether [*]), before Yahoo

                  itself [*] (or instructs the [*]) to the fact that a Main Body

                  Search Result is paid. Any [*] results will be displayed with

                  the same Search Result Characteristics as the other Main Body

                  Search Results, and the [*] results may not be displayed in a

                  separate section, but rather must be displayed among the other

                  Main Body Search Results. Overture acknowledges and agrees

                  that (1) Yahoo may not have control over [*]; and (2) Yahoo

                  uses and will continue to use the fact that a web site within

                  its directory is [*] for display in the Main Body Search

                  Results.

 

            (b)   Clarifications; U.S. Users. For clarity, the exclusivity set

                  forth in this Section 7 extends to U.S. Users on Yahoo Search

                  only, unless the parties mutually agree in an executed

                  amendment to this Agreement to broaden the exclusivity to

                  include New Domestic Opportunities or International

                  Opportunities as set forth in Section 7.3 and 7.4 below.

 

            (c)   Acknowledgements; European Users on Yahoo Search. Overture

                  acknowledges and agrees that Yahoo has entered into agreements

                  with (a) LookSmart International Pty Limited (“LookSmart

                  Australia”) under which, among other things, LookSmart

                  Australia provides and Yahoo displays Restricted Search

                  Results in response to search queries submitted to Yahoo

                  Search from Internet Protocol addresses within Australia or

                  New Zealand, as measured by Yahoo; and (b) eSpotting Media

                  (UK) Limited (“eSpotting UK”) under which, among other things,

                  eSpotting UK might provide and Yahoo might display Restricted

                  Search Results in response to search queries submitted to

                  Yahoo Search from Internet Protocol addresses within Europe,

                  as measured by Yahoo. Overture agrees that nothing in this

                  Agreement will be construed to prohibit, restrict, or

                  otherwise prevent Yahoo from continuing to participate in and

                  pursue the foregoing relationships, as long as these pursuits

                  do not violate this Agreement. Nothing in this provision or

                  Agreement shall be construed to constitute an admission by

                  Overture that any third party system does not infringe any

                  Overture intellectual property right. Further, nothing in this

                  provision or Agreement shall preclude Overture from asserting

                  a claim for infringement against any third party for

                  infringement of Overture’s intellectual property or seeking an

                  injunction against providing infringing search results to

                  others, including Yahoo.

 

      7.3   Additional Domestic Opportunities. If, during the Term, Yahoo elects

            to create a new opportunity for a [*] for display on the Yahoo

            Network but outside Yahoo Search and Yahoo Directory (the “New

            Domestic Opportunity”), then Yahoo will provide Overture with

            written notice that sets forth Yahoo’s business requirements for the

            New Domestic Opportunity. The parties will negotiate in good faith

            for the purpose of executing an amendment to this Agreement under

            which Overture will provide the New Domestic Opportunity under

            reasonable terms and conditions. [*].

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

21



 

 

EXECUTION                                                           CONFIDENTIAL

 

      7.4   International Opportunities. The parties will negotiate in good

            faith for the purpose of executing an amendment to this Agreement

            under which Overture or an Overture Affiliate will provide

            Restricted Search Results within certain mutually agreed upon areas

            of those Yahoo Foreign Properties located within the [*], which

            provision by Overture cannot occur until Yahoo’s or the Yahoo

            Affiliate’s pre-existing contractual obligations with respect to the

            display of Restricted Search Results on the [*] expire or terminate.

            If, during the Term, Yahoo or a Yahoo Affiliate elects to create a

            new opportunity for a third party to provide Yahoo with Restricted

            Search Results for display on any Yahoo Foreign Property (the

            “International Opportunity”), then Yahoo will provide Overture with

            written notice that sets forth Yahoo’s business requirements for the

            International Opportunity. The parties will negotiate in good faith

            for the purpose of executing an amendment to this Agreement under

            which Overture will provide the International Opportunity under

            reasonable terms and conditions. [*]. Upon Overture providing

            services in a new market under this Agreement, whenever a user of

            such market conducts a search on Yahoo Search, Yahoo shall display

            Overture’s search results for that market and not the Overture

            Results.

 

8.    Overture’s Payment Obligations. Overture will make payments to Yahoo in

      accordance with the following:

 

      8.1   Guaranteed Fixed Payments. Overture will make the applicable

            Guaranteed Fixed Payment to Yahoo within [*] days after the start of

            the applicable Quarter according to the schedule set forth below,

            unless the applicable Guaranteed Fixed Payment is reduced according

            to Section 8.7 below. If the parties reasonably believe that a

            Revenue Share Payment will be less than the Guaranteed Fixed Payment

            in a particular Quarter, then Overture shall pay to Yahoo a [*]

            reasonable estimate of the next Guaranteed Fixed Payment due (which

            reasonable estimate shall not bind either party to such number) and,

            once the parties determine the correct Guaranteed Fixed Payment for

            that Quarter according to Section 8.7 below, the party that owes

            money to the other shall pay the same. If Yahoo owes money to

            Overture, then Overture shall be entitled to reduce its next

            payment(s) by the amount that is owed until the entire amount has

            been repaid.

 

 

 

           —-----------------------------------------------------------

           Quarter                             Guaranteed Fixed Payment

           —-----------------------------------------------------------

 

           Q1                                  $[*]

           —-----------------------------------------------------------

           Q2                                  $[*]

           —-----------------------------------------------------------

           Q3                                  $[*]

           —-----------------------------------------------------------

           Q4                                  $[*]

           —-----------------------------------------------------------

           Q5                                  $[*]

           —-----------------------------------------------------------

           Q6                                  $[*]

           —-----------------------------------------------------------

           Q7                                  $[*]

           —-----------------------------------------------------------

           Q8                                  $[*]

           —-----------------------------------------------------------

           Q9                                  $[*]

           —-----------------------------------------------------------

           Q10                                $[*]

           —-----------------------------------------------------------

           Q11                                $[*]

           —-----------------------------------------------------------

           Q12                                $[*]

           —-----------------------------------------------------------

 

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

22



 

 

EXECUTION                                                           CONFIDENTIAL

 

 

           —-----------------------------------------------------------

           Each Quarter of any Extension Term  $[*]

           —-----------------------------------------------------------

 

 

      8.2   Revenue Share Payments. Overture will make Quarterly revenue share

            payments (the “Revenue Share Payments”) to Yahoo based on Gross

            Revenue in the applicable Quarter according to the schedule set

            forth below, but only to the extent that the applicable Revenue

            Share Payment exceeds the applicable Guaranteed Fixed Payment made

            by Overture (e.g., if the Revenue Share Payment for the applicable

            Quarter were to exceed the Guaranteed Fixed Payment made by Overture

            for the applicable Quarter, then Overture would make a payment to

            Yahoo in the amount of the difference between the applicable Revenue

            Share Payment and the applicable Guaranteed Fixed Payment). [*].

            Percentages of Gross Revenue apply solely to Gross Revenue within

            each of the ranges listed below (i.e., [*]). Revenue Share Payments

            are due and payable to Yahoo within [*] days after the end of the

            applicable Quarter.

 

            [*]

 

            Overture will retain all revenue that it derives from the Overture

            Results, except as specifically set forth in this Agreement.

 

      8.3   Advance Payment; Renewal Fee; Prior Agreement True-Up.

 

            (a)   Advance Payment. On or before the date that is [*] days after

                  the Effective Date, Overture shall pay to Yahoo, as an advance

                  payment, [*] of the Guaranteed Fixed Payment due for [*] as

                  specified in Section 8.1 above (the “Advance Payment”). If

                  this Agreement is terminated prior to the end of the [*], then

                  Yahoo will apply the Advance Payment to any amount owed by

                  Overture to Yahoo hereunder. If the Advance Payment is greater

                  than the amount owed by Overture to Yahoo hereunder, then the

                  difference between the amount of the Advance Payment and the

                  amount owed by Overture to Yahoo hereunder shall be refunded

                  to Overture within [*] days after the effective date of

                  termination.

 

            (b)   Renewal Fee. If Yahoo irrevocably exercises its First Option

                  (as defined below) according to Section 10 below and so

                  notifies Overture in writing no later than April 30, 2004,

                  then Overture shall pay to Yahoo a renewal fee in the amount

                  of $2,000,000 within 60 days after Yahoo’s notice.

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

23



 

 

EXECUTION                                                           CONFIDENTIAL

 

            (c)   Prior Agreement True-Up. The parties acknowledge and agree

                  that, under the Prior Agreement and in consideration of

                  Yahoo’s performance under the Prior Agreement, Overture owes

                  additional fees in the amount of $[*] (the “True-Up Payment”).

                  Overture shall pay the True-Up Payment to Yahoo within [*]

                  days after the Effective Date.

 

      8.4   Tracking; Reporting.

 

            (a)   Tracking. Yahoo will include [*] search URLs or other source

                  feed indicators provided by Overture (the “Tags”) for (i) [*];

                  (ii) Yahoo Search Results Pages within the Yahoo Network

                  within which Overture Results are displayed and (iii) any

                  search service testing performed by Yahoo related to the

                  Overture Results. Overture will use the Tags solely for [*].

 

            (b)   Overture Reporting. Overture will be responsible for tracking

                  and calculating Gross Revenue and Revenue Share Payments.

                  Overture will provide Yahoo a monthly report that sets forth

                  in reasonable detail the information listed in Exhibit F (the

                  “Overture Reports”) in a format to be mutually agreed upon by

                  the parties. All reports provided hereunder will be

                  accompanied by a certificate of accuracy, signed by Overture’s

                  Chief Financial Officer or similar officer with responsibility

                  for the reporting function.

 

            (c)   Yahoo Reporting. Yahoo will provide Overture with access to

                  either offline reports or an online database (and each of

                  which will be deemed Yahoo Search Query Reports to the extent

                  reduced to tangible form by or for Overture) that sets forth

                  Yahoo’s calculation of the Yahoo Search Queries, Impressions

                  and “next” button Yahoo Search Queries delivered hereunder in

                  the aggregate, as well as the number and percentage of

                  Timeouts (as that term is defined in the Service Level

                  Agreement attached hereto as Exhibit A) and the number of

                  times that Yahoo displayed an impression that was not in

                  compliance with the terms of this Agreement. The Impression

                  information shall be reflected in the on-line reporting

                  database within 48 hours. In addition, with respect to the

                  Yahoo Results and Exclusive Results, Yahoo will provide

                  Overture with a Yahoo Search Query Report that sets forth in

                  reasonable detail monthly Impressions for the Yahoo Results

                  and Exclusive Results in the aggregate and the aggregate

                  information and data that falls within the same categories as

                  those listed in Exhibit F for which Overture must provide

                  information and data about the Overture Results (e.g., total

                  clicks, average cost per click and average click-through

                  rate). All reports provided hereunder will be accompanied by a

                  certificate of accuracy, signed by Yahoo’s Chief Technology

                  Officer or similar officer with responsibility for the

                  reporting function.

 

            (d)   `Bot Traffic. Yahoo will implement a tracking solution that

                  tracks the number of Impressions (i.e., a tracking solution

                  that determines which Yahoo Search Queries were performed by

                  U.S. Users, thereby qualifying as Yahoo Search Queries, and

                  which search queries were performed by `bots, metaspiders,

                  macro programs, Internet agents, any other automated means, or

                  by Yahoo as part of any testing in accordance with the

                  subsection (e) below and the Service Level Agreement).

 

            (e)   Mutual Exchange of Information. The parties hereby agree to

                  negotiate in good faith for [*] days following the Effective

                  Date to provide an exchange of information during the Term

                  that (i) enables either Overture to develop its own reasonable

                  estimates of `bot traffic in addition to the numbers reported

                  in the Yahoo Search Query Reports or Yahoo to develop its own

                  marketplace for the Yahoo Results and Exclusive Results, (ii)

                  does not violate any law or regulation affecting user privacy,

                  (iii) provides contractual assurances to each party that such

                  information will not be used for any purpose other than those

                  set forth in subsection (i) above, and (iv) provides standards

                  for storing and destroying such information. The parties

                  acknowledge and agree that the goal of this Section 8.4(e) is

                  to exchange that information

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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                  reasonably necessary for each party to administer this

                  Agreement on a timely basis and to mutually determine relative

                  fault for adjustments to the Estimated Yahoo Payment and the

                  Guaranteed Fixed Payments under Section 8.7 below. Any failure

                  to complete such negotiations will trigger an Escalation Event

                  pursuant to Section 16.5(a) below.

 

            (f)   Testing. Yahoo agrees to (i) identify search queries submitted

                  by Yahoo in connection with any test conducted by Yahoo in

                  accordance with the Service Level Agreement as “test” queries

                  by marking them as such in a data field at the time of

                  submission; and (ii) include a total of these “test” queries

                  in the Yahoo Search Query Reports.

 

      8.5   Mutual Audit Rights. Each party (the “Auditing Party”), at its own

            expense, will be entitled to retain a reputable, independent

            certified public accounting firm reasonably acceptable to the other

            party (the “Audited Party”) solely for the purpose of auditing, at a

            mutually agreed upon time during normal business hours, those

            records of the Audited Party that relate to the calculation of `bot

            traffic, Click-Through Rate, Price Per Click, Impressions, Yahoo

            Results, U.S. Users, Gross Revenue or the Revenue Share Payments.

            Prior to an audit, the Auditing Party will require the certified

            public accounting firm (the “Auditor”) to sign a confidentiality

            agreement reasonably acceptable to the Audited Party, and the

            results of the audit will be deemed “Confidential Information”. Such

            audit shall be conducted in accordance with generally accepted

            auditing standards and the Auditor will be entitled to disclose to

            the Auditing Party only whether or not the Audited Party is in

            compliance and the amount of any non-compliance, if any, and will be

            precluded from disclosing any other Confidential Information to the

            Auditing Party without written consent of the Audited Party. If an

            audit reveals an underpayment, then the Audited Party will

            immediately make payment to the Auditing Party in the amount of the

            underpayment [*]. If an audit reveals an underpayment or

            miscalculation of more than 10%, then the Audited Party will pay the

            reasonable cost of that audit. Either party shall only be entitled

            to [*] during the Term, which will apply to the prior [*] under the

            Agreement. Upon request by the Auditor, Yahoo shall provide the

            Auditor access to its query logs to confirm compliance with the

            Guaranteed Impressions of this Agreement.

 

      8.6   Payment Mechanics. Overture will make payments to Yahoo in U.S.

            dollars via wire transfer into Yahoo’s main account according to the

            instructions set forth below:

 

            [*]

 

      8.7   Estimated Yahoo Payment and Guaranteed Fixed Payment Reductions.

 

            (a)   Principles. The principles below convey the shared

                  understanding of the parties of how economic value is

                  generated and how actions by the parties can change the rate

                  of economic value creation:

 

                  (1)   [*] is responsible for Impressions as modeled in this

                        Agreement.

 

                  (2)   [*] is responsible for Coverage as modeled in this

                        Agreement.

 

                  (3)   [*] is responsible for PPC as modeled in this

                        Agreement.

 

                        [*] based its PPC model on [*]. [*] may impact PPC in a

                        number of different ways (but the parties recognize that

                        such ways may or may not adversely affect PPC) which

                        will be considered by the parties in

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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                        determining relative fault in their discussions and in

                        third party arbitration. These ways include (but are not

                        limited to) by [*].

 

                        The PPC on [*] is one indicator of the degree to which

                        [*] is achieving the PPC for which it is responsible.

                        [*].

 

                  (4)   [*] is responsible for CTR as modeled in this Agreement.

                        [*] based its CTR model on the [*]. [*] may impact CTR

                        in a number of different ways (but the parties recognize

                        that such ways may or may not adversely affect CTR)

                        which will be considered by the parties in determining

                        relative fault in their discussions and in third party

                        arbitration. These ways include (but are not limited to)

                        [*] and [*] may impact CTR through [*].

 

            (b)   Estimated Yahoo Payment. Once a Measurement Period is

                  triggered, the Estimated Yahoo Payment and Guaranteed Fixed

                  Payment Adjustment Process set forth in Exhibit K will be

                  followed. If an adjustment in the Estimated Yahoo Payment is

                  required, then the following formula will be used to determine

                  that adjustment:

 

                  [*]

 

            (c)   Credit for Guaranteed Fixed Payment. If the Revenue Share

                  Payment is less than the Guaranteed Fixed Payment in Quarter

                  X, then Overture will be credited toward the Guaranteed Fixed

                  Payment in Quarter Y an amount (the “Credit”) = [*]:

 

                  (1)   [*], or

 

                  (2)   [*].

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

 

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EXECUTION                                                           CONFIDENTIAL

 

                  If the above calculation occurs during the final Quarter of

                  the Agreement (inclusive of any Extension Terms), then the

                  Term of the Agreement will be extended until the actual

                  Revenue Share Payment is equal to the Credit. For clarity,

                  [*]. If the parties mutually agree not to extend the Term as

                  set forth herein, then Yahoo will pay the amount of the Credit

                  to Overture within [*] days after the expiration of the

                  Agreement.

 

            (d)   Measurement Period. A Measurement Period is triggered when the

                  [*]. At the time a Measure Period is triggered, the Parties

                  shall determine a fair reserve from the Guaranteed Fixed

                  Payment as described in Section 8.1 above.

                  By way of example, [*].

 

 

            (e)   Adjustment. If, in a Quarter subsequent to a Measurement

                  Period, the Yahoo Revenue Share exceeds the Estimated Yahoo

                  payment for that Quarter (as adjusted, if applicable), then

                  Overture will reset the Estimated Yahoo Payment and the

                  Guaranteed Fixed Payment for the subsequent Quarter to the

                  level calculated using the formula in Section 8.7(b) above,

                  subject to the following exceptions:

 

                  (1)   To the extent that the Guaranteed Fixed Payment is

                        adjusted upwards [*].

 

                  (2)   The Guaranteed Fixed Payment will not be adjusted

                        upwards unless the actual revenue share to Yahoo is

                        greater than or equal to [*]% of Estimated Yahoo Payment

                        for a given Quarter.

 

      8.8   Late Payments. Any Guaranteed Fixed Payment or undisputed Revenue

            Share Payment that is paid more than [*] days late will bear

            interest at the rate of [*]% per month.

 

      8.9   [*]

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

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EXECUTION                                                           CONFIDENTIAL

 

9.    Impressions.

 

      9.1   Deliveries. Yahoo will deliver the Guaranteed Impressions for each

            Quarter, except that Yahoo will be deemed to have delivered the

            Guaranteed Impressions for any Quarter in which [*] for that

            Quarter. Additionally, if [*], then Yahoo will be deemed to have

            delivered the Guaranteed Impressions for that Quarter, regardless of

            the number of Impressions actually delivered. For clarity, Yahoo

            will continue to deliver Impressions hereunder, by virtue of

            delivering each and every Yahoo Search Query to Overture according

            to Section 3.2 above, even if Yahoo has delivered the Guaranteed

            Impressions for a particular Quarter. For additional clarity, the

            fact that the Guaranteed Impressions are deemed delivered hereunder

            will not preclude the parties from considering Impressions in

            connection with an adjustment under Section 8.7 above.

 

      9.2   Remedy, Make-Good. If Yahoo does not deliver the Guaranteed

            Impressions within the applicable Quarter, then it will “make good”

            the shortfall by extending its obligations hereunder at the end of

            the Initial Term or the end of the applicable Extension Term, if

            any, until it delivers the Guaranteed Impressions.

 

10.   Yahoo’s Option to Extend. Yahoo shall have two options to extend the Term,

      each of which shall extend the Term by an additional two or three years,

      as determined by Yahoo. The first option to extend (“First Option”), if

      exercised by Yahoo, shall extend the Term for a period commencing on May

      1, 2005 and continuing until either April 30, 2007 or April 30, 2008 (an

      “Extension Term”), depending on whether Yahoo chooses the two year option

      or three year option. In order for Yahoo to exercise the First Option,

      Yahoo must notify Overture in writing prior to [*] of its desire to

      exercise such option. The second option to extend (“Second Option”), if

      exercised by Yahoo, shall extend the Term for a period commencing on the

      date on which the first Extension Term expires (i.e., either April 30,

      2007 or April 30, 2008) and continuing for a period of either two or three

      years from

 

* Certain information on this page has been omitted and filed separately with

  the Commission. Confidential treatment has been requested with respect to the

  omitted portions.

 

 

28



 

 

EXECUTION                                                           CONFIDENTIAL

 

      the date on which the first Extension Term expires, depending on whether

      Yahoo chooses the two year option or three year option. In order for Yahoo

      to exercise the Second Option, Yahoo must have exercised the First Option

      and Yahoo must notify Overture in writing prior to the date that is [*]

      prior to the end of the First Option of its desire to exercise the Second

      Option. All notices of exercise hereunder must disclose whether Yahoo is

      extending the Term for two years or three years.

 

11.   Representations and Warranties.

 

      11.1  Overture Warranties. Overture represents and warrants that it has

            full power and authority to enter into this Agreement. Overture

            further represents and warrants to Yahoo that Overture’s total costs

            for credit card charges and bad debt for the first 9 months of 2001

            was [*]% of amounts earned by Overture for Bidded Clicks.